PetsPyjamas
The Dog-Friendly Travel Experts
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Accomplishments
Drove continuous improvements in brand awareness, market presence, acquisition and retention.
Secured awards for ‘Innovative Travel Company of the Year 2022’ by Travel & Hospitality Awards and ‘Best Pet Travel Blog 2023’ by SME UK Enterprise Awards.
Regional, national and international press coverage was generated including media interviews on Sky News, Sky’s Sarah-Jane Mee Podcast, BBC Radio 4 and CBS News.
A crucial part of the time was supporting the transition of the company from an e-commerce business to an online travel agency and successfully navigating the company through the pandemic.
Delivered major improvements in brand awareness via securing national partnerships with brands such as Vodaphone, Avanti West Coast, Pets at Home, Travelzoo, Lintbells (YuMove), Visit Scotland and Visit Wales.
Established and managed effective relationships with influencer networks including TV’s Graeme Hall (The Dogfather), Insta-famous TunaMeltsMyHeart and Hugo & Huxley, Laura Whitmore, David Gandy, RSPCA, The Dogs Trust and Blue Cross.
About PetsPyjamas
Founded in 2014 by web veterans and founders of NASDAQ listed TopTable.com, Karen Hanton MBE and Denise Elphick, PetsPyjamas is the UK’s leading dog-friendly holiday company.
With a collection of over 18,000 properties – from luxury spa hotels and country manor houses to pubs with rooms and cosy cottages, plus road and boating trips, PetsPyjamas offers options for all breeds and budgets.
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